Privacy Policy

Last updated: May 2018
Please Read This Privacy Policy Carefully

Welcome to Pear’s Privacy Policy. This document explains how we collect, store, protect, and share your information, and with whom we share it. It also describes your rights in respect of our processing of your personal information.

By downloading our Application (“App”) you agree to our Privacy policy. If you do not agree, please do not download our App.

We suggest you read this privacy policy in connection with our Terms and Conditions.

1. Who are we and what do we do?

Pear is a social networking app that helps people find their perfect match.

The Pear app is operated by Algorithmic Matching Ltd. Algorithmic Matching Ltd is the data controller responsible for your personal information and it is registered at the UK Information Commissioner’s Office.

Algorithmic Matching Ltd is an English company with registered address: Kemp House, 160 City Road, London, United Kingdom, EC1V 2NX.

2. How to contact us?

If you have any questions about this privacy notice or want to exercise your rights, please contact us by sending an email to

3. What personal information do we collect and how?

We collect personal information from you in order to provide you with an enjoyable and customized experience on Pear.

When you initially sign up to Pear, we will collect certain personal information from you, including:

  • your name;
  • your gender;
  • your date of birth;
  • your picture;
  • your Facebook token and page.

While you use Pear, we also collect information regarding your actions in the app. For instance, we collect information on:

  • your preference on the age, location and gender of your potential matches;
  • your location while using the app;
  • your selections and actions in Pear’s main comparison screen;
  • your matches and your interactions with them.

Furthermore, we collect other information you provide to us while using Pear, which are used to build your profile. For instance:

  • your favourite musical tracks;
  • your Instagram token (we do not store your photos, but they will be shared with other users);
  • what you add as a description of yourself;
  • your reported occupation and school;
  • your photos.

Please be aware that the information you provide to build your profile will be seen by other users of Pear. Therefore, please think carefully about the personal information you are sharing on your profile.

We also collect information from Facebook and Instagram when you register or use the app. For instance:

  • your Facebook email address
  • your likes on Facebook
  • your photos (we do not store Instagram photos);
  • the Facebook friends you have in common with other Pear users.

We may also collect data on the device you use to access Pear, such as a telephone number or IP address, the browser you use, and so forth.

Finally, we may also collect additional contact details from you should you decide to contact us for any reason.

4. How we use and share your personal information?

We collect and use your personal information to operate Pear efficiently and to deliver the best possible service to you. In particular, your personal information may be used for following purposes.

a) Service administration and compliance — It’s in our legitimate interest to use your personal information in such a way to monitor compliance and ensure that we provide the very best service we can to you.

We may use your personal information to:

  • ensure that the content on Pear is presented in the most relevant and effective manner for you and your device;
  • provide services that you have requested;
  • check that you comply with the Terms of Use;
  • develop and improve Pear;
  • send administrative emails about Pear;
  • contact you to answer any queries you may have;
  • build a profile which is shown to other Pear users.

We remark that only a small subset of the information that you provide to use is displayed to other Pear users. In particular, other Pear users will see the information that you have added to your profile and will see your first name, gender, and age. Other users will also be informed about the distance between you and them.

b) User data analysis — It’s in our legitimate interest to monitor personal information to ensure we are aware of market trends and ensure that the content on Pear and the service we provide is relevant to you.

Hence, we may use your personal information on an anonymized basis to analyze, benchmark and conduct research on user data and user interactions.

c) Internal record keeping — It’s in our legitimate interest to ensure that we keep our records up to date in order to monitor who uses our service and to comply with our legal and regulatory obligations.

Hence, we may use your personal information for internal record keeping purposes.

d) Monitoring content — It’s in our legitimate interest to monitor the users of Pear to ensure we can fulfill our obligations to them, monitor their compliance and protect or comply with their legal rights and obligations.

Where we enable you to post information or materials on Pear, we may access and monitor any personal information which you upload or input, including in any password-protected sections, in order to fulfill our obligations to you, monitor your compliance and protect or comply with our legal rights and obligations. However, we do not acquire your Facebook or Instagram passwords.

e) Marketing — It’s in our legitimate interest to market our business. You can choose not to be contacted for this purpose when you register with us and at any time afterward by emailing us at or opting out when you receive a marketing email.

Hence, unless you tell us you don’t want to receive them, we may use your personal information to contact you by email, telephone and/or post to send information or promotional material on the products and/or services related to Pear or Algorithmic Matching Ltd.

f) Sharing information with third parties — It’s in our legitimate interest to share personal information with such third parties to enable them to process your information on our behalf, to comply with and/or enforce our legal rights and obligations, to protect the rights of third parties and to facilitate business transitions.

We may share your personal information with other third parties (including professional advisers, or governmental or state institutions or authorities) to enable them to process your personal information on our behalf in a manner consistent with this privacy notice; to comply with our legal obligations; to enforce our legal rights; or to protect the rights of third parties.

Your personal information and any content you upload to Pear may also be shared with prospective buyers if we go through a business transition such as a merger, acquisition by another company, or sale of all or a portion of our assets.

We will notify you of any other purposes for which we wish to use your personal information and your personal information will not be used for any such purpose without obtaining your prior consent.

5. Transfers outside the EEA

We may transfer your personal information, for the purposes listed above, to other third parties that may be located in countries outside the European Economic Area, whose laws are not recognized by the EU Commission as providing an adequate level of protection to personal information.

We use standard contract clauses approved by the European Commission or other suitable safeguards to permit data transfers from the EEA to other countries. Standard contractual clauses are commitments between companies transferring personal data, binding them to protect the privacy and security of your data.

Our servers are based in the EEA and outside. We have an agreement with an Amazon Web Service platform which stores and holds your personal information. We have appropriate measures in place with Amazon to ensure your personal information is afforded adequate protection as required by EU standards.

6. How long do we keep your personal information for?

We keep your personal information only for as long as necessary to fulfill the purpose it was collected for. We also retain some information about you after you delete your account from within the app. At any time, you can request the erasure of all your personal information by first deleting your account from the app settings page and then write to, providing your name, gender, date of birth and email you registered with.

7. Confidentiality and security of your personal information

We are committed to keeping the personal information you provide us with secure and we will take reasonable precautions to protect your personal information from loss, misuse or alteration.

We have implemented information security policies, rules and technical measures to protect the personal information that we have under our control from unauthorized access; improper use or disclosure; unauthorized modification and unlawful destruction or accidental loss.

All our employees and data processors (i.e. those who process your personal information on our behalf, for the purposes listed above), who have access to, and are associated with the processing of personal information, are obliged to respect the confidentiality of our users’ personal information.

8. Children’s privacy

Our services are restricted to users who are 18 years of age or older. We do not permit users under the age of 18 on our platform and we do not knowingly collect personal information from anyone under the age of 18. If you suspect that a user is under the age of 18, please use the reporting mechanism available through the service.

9. How to access your information and your other rights?

You have a number of rights in relation to the personal information we hold about you. If you want to exercise any of these rights, please contact us on

We set out below your rights with respect to the personal information we hold about you.

The right of access — If you ask us, we’ll confirm whether we’re processing your personal information and, if so, provide you with a copy of that personal information (along with certain other details). In some circumstances, we may need to charge a reasonable fee.

The right to rectification — If the personal information we have about you is inaccurate or incomplete, you’re entitled to have it rectified. If we’ve shared your personal information with others, we’ll let them know about the rectification where possible. If you ask us, we’ll also tell you who we’ve shared your personal information with.

The right to erasure — You can ask us to delete or remove your personal information in some circumstances such as where we no longer need it or you withdraw your consent (where applicable). If we’ve shared your personal information with others, we’ll let them know about the erasure where possible. If you ask us, where possible, we’ll also tell you who we’ve shared your personal information with.

The right to restrict processing — You can ask us to ‘block’ or suppress the processing of your personal information in certain circumstances such as where you contest the accuracy of that personal information or object to us processing it. It won’t stop us from storing your personal information though. We’ll tell you before we lift any restriction. If we’ve shared your personal information with others, we’ll let them know about the restriction where possible. If you ask us, we’ll also tell you who we’ve shared your personal information with.

The right to data portability — You have the right, in certain circumstances, to obtain personal information you’ve provided us with (in a structured, commonly used and machine-readable format) and to reuse it elsewhere.

The right to object — You can ask us to stop processing your personal information if we’re:

  • relying on our own or someone else’s legitimate interests to process your personal information;
  • processing your personal information for direct marketing; or
  • processing your personal information for research.

Rights in relation to automated decision making and profiling — You have the right not to be subject to a decision when it’s based on automatic processing, including profiling, and it produces a legal effect or similarly significantly affects you.

The right to withdraw consent — If we rely on your consent (or explicit consent) as our legal basis for processing your personal information, you have the right to withdraw that consent at any time.

The right to lodge a complaint with the supervisory authority — If you have a concern about any aspect of our personal information rights practices, including the way we’ve handled your personal information, you can report it to the UK Information Commissioner’s Office (ICO). You can find details about how to do this on the ICO website at or by calling their helpline on 0303 123 1113.

Please note that in order to exercise your rights, you will be required to follow our identification procedures so that we are sure you are who you say you are.

10. Use of cookies

Cookies are small data files that are transferred to your devices’ hard disk and information about website visits, recognizes you and your preferences each time you visit Pear’s website.

The cookies we collect enable us to learn how people interact with Pear, which in turn helps us make a better product for you.

In addition to our native cookies, we use cookies for analytics, content optimization and marketing purposes. In particular, we use cookies from Google analytics and Hotjar to collect information about how visitors use the site. We also use Facebook and Twitter Pixel to optimize our marketing.

If for any reason you decide that you do not want all of your Pear website activities to be stored you may set your browser and mobile settings to block cookies and local storage devices.

Our use of cookies and local storage devices, including the specific cookie names, may change over time, but will generally fall into the above categories. We will notify you of any important changes to our use of cookies and local storage devices. Please visit this page regularly so that you are aware of any changes.

11. Changes to this privacy notice

We may make changes to this privacy notice from time to time.

To ensure that you are always aware of how we use your personal information we will update this privacy notice from time to time to reflect any changes to our use of your personal information. We may also make changes as required to comply with changes in applicable law or regulatory requirements. We encourage you to review this privacy notice periodically to be informed of how Pear uses your personal information.

If you have other questions, or other technical issues, please contact us at